In-depth case studies from my past role as a User Experience (UX) Designer for Transamerica 🔺
Work Samples -
Data Visualization • Product Design • User Interface • Motion Graphics • Graphic Design
A Week of Wrongdoing:
Tracking Bike Violations in Savannah, GA
While I furiously commuted to classes during uni, I may have broken a biking law or two in the process. I decided to track how many violations and interactions with angry dogs/drivers/police officers I made in one week.
ELEVATED THIRD - UI, Micro-Interactions, After Effects (Prototyping) - Collaboration with Judd Mercer
Vivint Home Security
A proposed home page for Vivint Home Security. We pushed use of micro-interactions and breaking the grid to mimic the interactive and smooth interface of their products. The intention was for the user to feel like they were walking around in their home, interacting with every touchpoint.
THE SUPER SIMPLE GUIDE - UI, Visual Design, Brand Campaign
The Super Simple Guide
A few excerpts from my senior thesis— a product and brand campaign called ‘The Super-Simple Guide’ which encourages teens to form opinions on the political, social, and environmental issues of today. View the full case study here.
TRANSAMERICA - UI Samples
Transamerica - UI Samples
UI Samples from my current role as a UX (User Experience) Designer at Transamerica.
1. Content Blocks: A before and after. The goal was to reskin our content blocks to bring in more of the Transamerica brand. I played with breaking the grid and using cleaner type and space for an updated feel.
2. User Preferences on a Financial Advisor product (Before/After)
3. Design System Catalog UI
4. Compare Component, Case Study
TRANSAMERICA - Motion Graphics, After Effects (Prototyping)
General Assembly - Transamerica Design Talk
My team and I at Transamerica gave a talk on Design Systems at General Assembly, Denver, CO. For the presentation, I wanted to communicate our process in a simplified way, so I created this series of animations. I used a card as an example of how diverse one component can be, and how our design system process accommodates for each product’s needs.
Design Systems Process - Case Study
General Assembly Talk - Keynote
An experimental typography project where I created a sculpture made of deconstructed sweaters, shot it, and formed type from the image. The concept was about the relationship between coincidence and statistics.
SUGARBEET - Design, Creative Direction
Various print deliverables for a Detroit restaurant identity. Inspired by the Detroit Jazz and Bebop culture of the 1940s, 50s, and 60s, we filled our work playlist with Aretha Franklin, Miles Davis, Yusef Lateef, The Supremes, and Thad Jones.
View the full case study here
COMMONS PROJECT - Design